20 magazine

Role: Content manager

I developed and launched a new magazine for the students of the Association of Accounting Technicians, leading on concept, structure, design, production, promotion and distribution.

20 magazine promotes a modern view of a career in finance, provides practical career and study tools and comments on industry trends for a global audience of 60,000 distance learners, full-time workers and career changers.

Results

Now in its second year, the magazine is a permanent publication in the AAT stable. It supports progression to professional membership and the publication attracts advertisers that want to specifically reach the student audience.

It takes a village

I worked with Flaka Jasari and our partners at Think Publishing – Mark Rowland, Darren Endicott, Matthew Rock and Kieran Paul.